JaJa Finance - extreme testing of a credit card

Jaja Finance have developed a mobile credit card that is so simple to sign up to, they wanted to demonstrate how easy it could be to access credit, even in extreme situations. We worked with them to come up with a number of scenarios to film real people signing up to their credit card, under stressful situations. The first, as part of this ongoing campaign, was “Kitty”, who proved she could ‘onboard’ whilst running for a train on the London Underground, the second was “Sammy”, who attempted to ‘onboard’ whilst being shot at with paintballs. The third was “Bertie”, trying to make a repayment whilst hurtling down the River Thames at full speed! The fourth featured Zac at iFly in Basingstoke, placing a food delivery order and making a payment from the app, whilst flying around a simulator during a training session.

We created a 30 or 60 second main film and 10-second teaser for each scenario, which were used on social media, to build excitement and interest for this new product.

Test 1: 10 second instagram teaser

Test 1: 30 second film

Test 2: 10 second teaser

Test 2: 30-second film

Test 3: 10 second teaser

Test 3: 30 second film

Test 4: 10 second teaser

Test 4: 60 second film

Corporate Hospitality at Southampton FC


When it comes to match days, corporate hospitality packages can mean big business. Southampton Football Club asked Bullet to create video marketing content to capture the quality of this premium product and introduce a new menu for the 2018/19 season.

We filmed the experience on a match day at St Mary's Stadium and shot various aspects of the club: outside the ground with the arrival of corporate clients, including the pre-match build up; behind the scenes with the chefs in the kitchen; the serving of the meal; and then guests taking their seats for the match. We also wanted to capture the atmosphere of the stadium, and set up a time-lapse of the venue filling with fans. 

Challenges for this video included working in a live environment within a short space of time, capturing all aspects of the hospitality product without intruding on the genuine customer experience. The resulting production included a full 1.5 minute promotional film and two shorter social media teasers. The main film was shown on the club's official website southamptonfc.com/hospitality to promote the service. 

Thanks for all your work on this, I think it looks great!
— Luke Nicholson, Head of Digital & Content at Southampton Football Club

1.5 minute full video

15 second official teaser with music

15 second teaser with just the sounds of the action to capture the ambience

Miele Lab - Test wash area for laboratory glassware

Miele have a dedicated 'lab' division, where they manufacture laboratory glass washers, which are essential for reliable and accurate laboratory results. The latest videos Bullet were asked to create for the brand demonstrated the Test Lab area, where potential customers can take their soiled glassware to test out the lab washers before a purchase. The videos also showcased the partnership with DWK Life Sciences, who work together with Miele when designing glassware to ensure it can be cleaned well, and Miele in turn design washing systems that give the best results. 

The purchase of any lab washing machine is a significant investment, so the videos were designed to be used at trade shows and to reassure customers that the opportunity for testing is available and the experts are on hand to help them make the right decision before they buy. 

All the filming took place in a day and produced a series of 6 social media films, ranging from 10 to 90 seconds in length: A demonstration of the disinfection process, how the lab washer works (10 and 30 second teaser), a demonstration of the lab wash test area (and 20 second teaser) and a partnership film about the relationship between Miele and DWK. 

Miele Lab - the Disinfection Process

Miele Lab & DWK Life Sciences Partnership

Miele Lab Washers - Configuration (10 second teaser)

Miele Lab Washers - Configuration (30 second version)

Miele Lab - Test Wash Area (20 second teaser)

Miele Lab - Test Wash Area

“They look fantastic!!! Thanks so much for all of the work that you’ve done on these.”
— Kate Jones, Marketing Manager Miele



Whilst we were filming the launch of a new boat for a race, sponsored by Neutrogena, the cosmetic company asked Bullet to create an online promo video for a new range of face and hand creams at the same time. The weather conditions were horrendous, with torrential rain aboard a little boat, but we managed to work with the sailor and produce a one-minute film that met the brief. It was a quick turn around - we shot, edited and delivered the end product in a day, in time for Neutrogena to use it on their brand website and social media platforms. 

Howler- product films

Howler is a company that produces site fire alarms and Bullet were given the challenge to create engaging films that were entertaining, yet instructional to promote their alarm systems and the important product features. 

Using actors and Howler employees, we filmed over two days and created a mix of teasers and full product films aimed at the commercial market. Filming took place on a building site and we used smoke bombs and special effects to bring the fire post to life, with the vision of creating a post-apocalyptic scene!  We also produced a spoof April 1st film for their social media campaign, with the fire alarm turning into an emergency chocolate alarm.

Howler asked us to create a spoof film for April Fools day.

Howler - First Aid Assist Product Film

Howler - Choco teaser

Howler - April 1st Film - TEASER

Howler April 1st Product Film