Miele - commercial installation email campaign

Miele provides both commercial and domestic laundry solutions. As part of an email marketing campaign they wanted to demonstrate the benefits of installing commercial laundry equipment in establishments like a Veterinary practice or a care home - where in many cases domestic appliances are used.

Miele asked Bullet to create video content to support this campaign. We visited two vets and interviewed the staff, filmed the installation and showed the laundry in action to showcase the benefits, including the importance of not cross-contaminating soiled bedding. This created a film aimed at the veterinary industry.

The second case study focussed on a care facility for people with disabilities, where they can stay with the family away from home for a night or enjoy day visits. This involves a large quantity of laundry, which needs to be done efficiently, but it is also important here for the machines to be user-friendly, which is one of the areas that we focussed on in this film.

Veterinary Film - 1 min 50 secs

Progress Care Film - 2 mins 10 secs

Highfield Professional Solutions - Office Culture Film

Highfield Professional Solutions is a vibrant recruitment company based in Durley, Southampton, specialising in the technical engineering sector. They asked Bullet to produce a film to highlight the energy and passion of their office culture in a bid to show potential employees what a great place it is to work - and how rewarding a career in recruitment can be. They want to be known in their sector as the best place to work on the South Coast.

Whilst using the talking head narrative from key stakeholders, we brought the culture to life with shots of the ‘break out’ activities and the use of sound effects of the coffee machine etc, to tease out the ambience of working life.  Bullet produced a range of films including a full 90-second film for use on their website, as well as a 30-second teaser and a 15-second Instagram film to give a good cross-section of content for them to use across various platforms in their video marketing strategy.

Main 90 second film

30 second teaser

15 second instagram teaser

Adam Knibb Architecture

Adam Knibb architects wanted to showcase a project in which they linked an old building with a new structure, which needed careful and sensitive planning. We went on site to film the finished project using drones and interviewed the architects to talk us through the case study.  We produced a full 90 second testimonial film and a 15-second social media teaser.

Saints Together Week

Bullet were asked to work with Saints Foundation to create a series of four videos for Southampton FC's second annual Saints Together week, following on from the huge success of a similar campaign the previous year. The aim was to show the connection between the Foundation, the Club and the local community and use inspirational stories to show the variety of programmes offered. Each video was shot on a different location, with its own challenges in a limited time period. Two crew members went on each shoot and then the footage was edited back in the Southampton-based studio and delivered on time for the campaign week. 

SaintsAbility
The first video featured athlete Iwan Thomas who visited Saints Foundation’s Regional Talent Hub to discover what the SaintsAbility project is doing for young people with a disability, and learn more about one participant’s inspiring story.

Generation Gains
Saints Together week continued with a look at the incredible work Saints Foundation do for the elderly in Southampton in their 'Generation Gains' programme


Saints4Sport
As a lifelong Saints fan, Steven has always felt the connection between his Club and his community, and as part of Saints Together he wanted to find out how Saints Foundation are integral to both… He chats to Laura to see her journey.

Primary Stars
As a reward for Kian’s positive engagement with the Primary Stars programme, Southampton striker Charlie Austin paid him a special visit for Saints Together.

Saints Together Campaign

Bullet was delighted to be asked to produce a series of short films to support Southampton Football Club's Saints Together Campaign, aimed at raising the profile of all the amazing work that Saints Foundation do for the community.  We produced a total of five social media videos – each telling a different story to showcase the different elements of the Foundation. 

One video was released every day of the Campaign week and the content achieved in excess of 100,000 views after just 7 days.

Saints Together - week intro film

Saints Foundation - Community Works

SaintsAbility Programme

Saints Foundation - Premier Leagues Works

Saints Foundation - Primary Stars

Saints Together: Senior Saints Project

SLS Laundry Service

Solent Laundry Service is a local firm, based in Eastleigh, who we've worked with over the years. We were asked to create a short film to demonstrate the installation process of their specialist machines, from start to finish. Our aim was to get across the professionalism and expertise of the company, capturing every small detail along the way. We interviewed customers to get real-life testimonials - the best way to showcase the benefits of any company, as well as the SLS management to talk us through the process. 

Posh Wash installation

We also filmed the installation of a Miele laundry by SLS at Milton Abbey School, to demonstrate how the process works in real-life situations. 

 

 

 

 

One of the most prestigious filming situations we have done for SLS was the installation of their Miele machines at the Savoy Hotel, London. It was important to SLS for us to get across the challenges involved and demonstrate how they overcame them for their customers. The basement location, access and narrow corridors were all issues that needed to be addressed and they had to also ensure laundry service was able to continue whilst the new equipment was being installed to minimise disruption to the hotel. We set up time-lapse cameras, interviewed key stakeholders and captured the full process from start to finish over a week’s worth of filming. SLS used the finished film to showcase the installation experience.

Here are the 15 and 30-second teaser and the full testimonial film, which showcased their quality of workmanship. 

SLS Savoy Installation - full film

Milton Abbey Installation

30-second trailer

15-second social media teaser for the Savoy Hotel, London

We have worked with Bullet for a number of years and they have consistently delivered high quality productions for our marketing needs. Their knowledge and understanding of their industry and the needs of their customers means we have found working with them to be simple and pleasurable. They have been completely flexible in their approach and professional in their delivery. I would highly recommend Bullet if you are in need of the services they offer and appreciate everything they have done for us.
— Peter Hosking and James Holmes, Directors of SLS

MDL Marinas

MDL Marinas wanted us to film a commercial Lifestyle film to showcase how their Marinas are used.  We worked together with White Hype to create this short film, which was was shown at the Southampton Boatshow and Creative Captures also supported us in the filming. We filmed this over a 16-hour day, using drones for some of the birdseye shots and A7s2 cameras. We had the added challenge here of one of the models arriving injured for the shoot, which meant we had to improvise and be creative with our shots on the day!

MDL Marinas wanted us to film a commercial to showcase how their Marinas are used, this is the teaser that was released before the boatshow.

Howler - Fire alarms for commercial premises

Howler is a company that produces site fire alarms for commercial premises. The company has a number of valued customers who were willing to share their experience, and so asked Bullet to create a series of testimonial films, to show their products in action.

We interviewed trade customers to talk about the success of their products and created a film aimed at both new and existing customers, to reinforce the product benefits.